Mobile Telecommunications Company, Airtel Ghana, has launched its national consumer promotion to reward both customers and prospective ones.
The promotion, dubbed, “supa star,” is to run for the next three weeks and would be characterised by weekly draws and a grand draw at the end of each month, with the winner driving home a BMW car.
Speaking at the launch at the Ring Road office of Airtel Ghana, the Managing Director, Mr Philip Sowah, said the promotion was designed to allow everyone who owned an Airtel SIM card to have a chance to win any of the three BMWs, 30 Samsung S4 phones, trips to Brazil in 2014, cash, shopping vouchers and thousands of cedis in airtime.
According to him, their customers look forward to receiving and winning goodies from the company, like what is being offered currently, adding that “it is important for us at Airtel that just as we continuously work to improve our network, increase our coverage even wider, strengthen our Airtel Money platform, we are mindful of what customers look forward to from us.”
He explained that Airtel Ghana would continue to be responsive to the customer and would continue to be responsive to the customer and would continue to roll out various services that were customer centered.
Explaining the dynamics of the promotion, the Marketing Director of Airtel Ghana, Mr Ashish Malhotra, said customers accrued points when they used a minimum of 50 pesewas daily.
A top up of GH¢2 or more could be earned via airtime reload, voice calls and SMS. Data usage also earns customers points.
He said customers would be sent their points accrued daily and also have the option of opting out of the daily SMS.
“The short code *450# would be used for customers to find out their accrued pints. Winners would be declared weekly, with a customer winning a BMW at the end of each month,” he added.
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